Costa Blanca Internet Marketing

So what goes into making a great web page? Well your web page has to do many things. It needs to be crisp and clean and easy to navigate.

Once your clients arrive at your site, they need to know that they have arrived at the right place. Studies show that you have just four seconds to make sure that your clients have A) Found what they are looking for B) Know what they need to do (I contact you via a form) and C) And know what the benefits are of exploring your web page i.e a Free Consultation.

Your website also needs to be fast (Google recommends that the content you see before scrolling is visible to the user in under 3 seconds) and  search engine friendly and optimized for SEO so that search engines like Google and Bing can properly index your site.

If you would like to find out more about how I can help you with your new website or perhaps you are looking to renew your current site, then please contact me for a FREE no-obligation consultation on (+34) 669 07 92 62

Just because you have a great looking website,  it doesn’t mean that people will visit you. In order to make the most of your investment in your web page, you need to make it visible to the search engines and this is where an SEO specialist can help you.

If you are targeting the whole of Spain or perhaps targeting another country as well the it is important to have an effective SEO campaign, this includes keyword research using advanced tools, link building (this is like getting referrals from other websites) and of course technical SEO which is all about making your website friendly for search engines. I specialize in technical SEO for WordPress sites.

Local SEO is like a special branch of SEO, this is all about optimizing your website for customers who will be visiting your premises.

Local SEO is all about optimizing your website to appear at the top of search restaurants when a potential customer seacrches for something like “best restaurant near me” or “reliable accountants near here”.

I can help to promote your whole online presence, website and Google My Business profile. For more information about how I can help you, please contact me on (+34) 669 07 92 62

Here you can find out more about the optimization of your Google My Business page.

Search engine advertising, known by its acronym  as SEM advertising (Search Engine Marketing), is the most widely used on the Internet. And we are especially talking about Google Ads. Reaching the target customer, just when they are looking for your product or service, is a great opportunity for any type of business.

The key, as Google itself explains, is micro-moments: reaching the user at the precise moment when they are using the search engine to respond to a need. Finding a plumber, electrician or locksmith; buying a computer; registering for a training programme… All these search moments are key moments when your website should be visible.

But SEM advertising is not only limited to search engines. Google Ads offers a wide range of advertising networks, which will allow you to develop very segmented strategies, depending on the needs of your product or service.

The world of search is constantly changing and Microsoft Bing has recently upped it’s game with the introduction of Chat GPT into it’s Bing Search engine interface. Although you have the possibility of importing your Google Ads campaign directly into Bing Ads, this is not always the way to go as each search engine is different. 

As a fully qualified Bing Ads Expert (I am a Microsoft Certified Advertising Professional), I can help you to get the most out of Bing Ads. Contact me today for a free no-obligation consultation.